TOURISM –

TOURISM –

TOURISM Tourism communication should be the most seductive of all government communications. Sensuality and beauty are foundational pillars of a tourism campaign. The effectiveness of a winning campaign is attraction. YUJUJ! TURNING AROUND TOURISM COMMUNICATION IN ARGENTINA MÉXICO SEDUCING 350 MILLION AMERICANS BUENOS AIRES SHOWCASING AND BRANDING ONE OF THE WORLD'S MOST CAPTIVATING CITIES